Ad Specialist

About Us
At DB Investing, we are a fast-growing financial services brand operating across multiple markets. We are seeking a data-driven Ad Specialist who thrives on performance marketing, loves optimizing campaigns, and knows how to make every click count.

Key Responsibilities

• Plan, execute, and optimize paid advertising campaigns across Meta (Facebook/Instagram), Google, YouTube, TikTok, LinkedIn, and other platforms.

• Develop ad strategies aligned with business goals (leads, conversions, app downloads, etc.).

• Monitor ad performance daily and adjust targeting, creatives, and bidding to improve ROI.

• Collaborate with content creators and designers to produce high-performing ad creatives.

• Conduct A/B tests, audience segmentation, and remarketing strategies.

• Analyze data, generate reports, and deliver insights to improve future campaigns.

• Stay updated on platform changes, policies, and digital advertising trends.

equirements

• 2+ years of proven experience in managing online paid ads (especially Meta and Google).

• Strong understanding of KPIs such as CPL, CPA, ROAS, CTR, etc.

• Experience with tracking tools like Google Analytics, Google Tag Manager, and conversion pixels.

• Familiarity with ad copywriting, ad creatives, and conversion funnels.

• Ability to work independently and deliver performance under tight deadlines.

• Bonus: Experience in the finance, trading, or fintech sector.
  

What We Offer

• Competitive salary and performance bonuses

• Dynamic, multicultural, and fast-paced environment

• Room for growth in an ambitious marketing team

• Access to tools, training, and industry events